When the guys at Rossling & Co. set out to design a watch, they had three goals that we can relate to: affordability, versatility and style. They didn’t just do a good job achieving those goals, they did a great job. The final product they’re going to be delivering–no worries about this project not getting funded–is an ultra-thin, 40mm stainless cased (gold or silver) available in two dial colors (black or white), with a tweed strap, that will look just as good on your wrist as a watch five times its price. There aren’t enough adjectives for cool (sleek, svelte and stylish come to mind immediately) in the English language to adequately describe this watch.
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