Even though it looks like a periscope for a toy sub, the new RE camera from HTC is actually an action camera with its sights set on the GoPro. HTC clearly designed it to be as straightforward and simple to use so it would appeal to the widest audience. It can be operated with one hand and just one button. Simply pick it up to turn it on and it will be ready to shoot and take advantage of the wide angle f/2.8 lens. It also happens to be waterproof with the ability to record video up to 1 meter deep. The little camera has a 16MP CMOS sensor, WiFi and Bluetooth built in, and you can expand memory with a microSD card. Whether it can compete with GoPro and their new line remains to be seen, but it does have some nice little features.
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