How do you follow up on the success of Beats by Dre? Well, if you’re co-founder Steven Lamar, you launch ROAM. Veering from the path of large over-ear headphones, ROAM aims to deliver performance never seen before from a pair earbuds. Designed to be lightweight but still durable, each set offers Noise Equalization technology to make audio sound natural and true. With the ROAM EQ app, you can adjust your audio preferences to tailor sound to the type of music you are listening to. The first pair in the ROAM line are ROPES which can be pre-ordered now in either Graphite/Black or Graphite/Orange.