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  • Undone-Basecamp-Standard-Watch
  • Undone-Basecamp-Standard-Watch-2
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There are few things we love more than finding great brands making even better products that we’ve never heard about. That goes double when it comes to watch brands you should know, but probably don’t. Undone is the perfect example of this. Upstart watch brand using experienced craftsmen to create made-to-order, quality timepieces that punch well out of their price tier. Look at the Basecamp Standard. Sleek, stylish and durable 316L stainless case. Seiko NH35a automatic movement with a 42 hour reserve. Dramatically different hands for hour, minute and second. Japanese phosphorescent pigment for nighttime glow and readability. 3mm thick Lexan crystal dome with impact strength 250x higher than glass. Rotatable bezel. Waterproof up to 50 meters. All that with a NATO strap, murdered out yet accented appearance and a price tag of just less than $300. You can hunt for a better deal on a watch if you want but you’re probably not going to find it.

Shift-Infeed

If you’re anything like us, you perpetually suffer from inbox overload. If we’re only reading one email a day, it’s going to be SHIFT. SHIFT is for guys who are not afraid of change. Guys that understand small things can make a difference. Guys that are willing to question what they think. It’s for guys just like you. Two times a week, SHIFT delivers content around the mind, body and movement–along with some appropriate eye candy–direct to your inbox. Their goal is to remind all of us that every man should give a SHIFT.