There are few things we love more than finding great brands making even better products that we’ve never heard about. That goes double when it comes to watch brands you should know, but probably don’t. Undone is the perfect example of this. Upstart watch brand using experienced craftsmen to create made-to-order, quality timepieces that punch well out of their price tier. Look at the Basecamp Standard. Sleek, stylish and durable 316L stainless case. Seiko NH35a automatic movement with a 42 hour reserve. Dramatically different hands for hour, minute and second. Japanese phosphorescent pigment for nighttime glow and readability. 3mm thick Lexan crystal dome with impact strength 250x higher than glass. Rotatable bezel. Waterproof up to 50 meters. All that with a NATO strap, murdered out yet accented appearance and a price tag of just less than $300. You can hunt for a better deal on a watch if you want but you’re probably not going to find it.