Ask anyone mildly interested in quality clothes and they’ll tell you that contemporary fashion is overwhelmed by poor materials, hyper consumerism, and over production. But, despite rampant fast fashion practices in the industry, modern menswear is trending upwards with smaller, quality designers rising in prominence and producing thoughtfully made clothing meant to be worn for a lifetime.
One brand that recently arrived on our radar is Arete Performance. Arete was founded by dedicated explorer and adventurer Cliff Moss, who brings 35 years of extensive expertise in textile science, garment engineering, and clothing manufacturing. With Arete, Moss is blending adventure, comfort, and thoughtful design with each piece of clothing. Moss spends much of his life on the trail, in the backcountry, and on the paddle tennis courts and he wanted to create a garment that was more than just another jacket. Arete is an extension of his passion for the great outdoors.
Arete Performance launched this fall with the Quarter Zip Jacket, which was tailor-made for outdoor enthusiasts. This expertly designed piece is the culmination of Moss’ mission: a product made for and by lovers of adventure. The Quarter Zip Jacket is crafted from 100% natural New Zealand merino wool, breathable, odor-resistant, and temperature-regulating. Plus, it just looks incredible. The overall design is well-fitting and modern while echoing vintage outdoors gear. Moss didn’t miss the small details either like a built-in bottle opener in the pocket or the compass attached to the front zipper. The Quarter Zip Jacket is available in three color options: Charcoal & Orange; Creme, Navy, & Lime; and Navy & Red.
Arete’s aim is clear: to equip you for cold weather outdoor activities that keep your spirit moving–preparing you for the journey ahead. Their heirloom-quality piece offers exceptional weight and craftsmanship that sets them apart from other well-known brands, ensuring you receive unparalleled value and a truly unique item crafted to last a lifetime.
The views and opinions expressed in this partner article are those of the author(s) and do not necessarily reflect the official policy or position of Cool Material. The information provided in this article is for general informational purposes only and should not be considered as professional advice.
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