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Watches
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The Watch That Proves Toughness Has Always Been a Kind of Elegance

G-SHOCK didn’t just evolve into refinement. It’s been quietly building toward it from the start.

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Holiday
The Cool Material 2025 Holiday Gift Guides
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partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

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Sports
The Best New Gear From Nike This Week

Pack your bags...

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Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

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partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
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Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Partner
Partner

Feeling the Burn

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Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Home
Wordle: The Party Game

Everyone's favorite viral game of 2022 has hit the big time with the arrival of Wordle: The Party Game. Wordle began as a simple browser game where players guessed the 5-letter word of the day within 6 tries. The New York Times acquired the game and has now unveiled a…

By John A. Paradiso
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Features
The Best Touring Motorcycles for Road Trips

The summer isn't over just yet, so there's still ample time for a road trip... on two wheels. Even with current stratospheric gas prices, there's still nothing like an open-road motorcycle road trip to escape the rigors and monotony of work, free the mind, and take in the scenic routes…

By Amos Kwon
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What We're Buying
What We’re Buying: Travel-Friendly Suits, AirPods Pro, and More

Every week there are dozens of new and exciting pieces of gear. But are they actually worth buying? Trust the team at Cool Material to help you find the latest and greatest releases in a recurring column: What We’re Buying.

By John A. Paradiso
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Home
Relive Your Video Game Nostalgia with the LEGO Atari 2600 Set

The 80s are back in a big way. And, if you're looking to tap into your childhood nostalgia, you can always turn to LEGO. The Danish toymaker has announced a seriously impressive set modeled after the 1980 revision of the Atari 2600. Featuring just under 2,600 individual pieces (2,532 to…

By John A. Paradiso
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Gear
YETI Roadie 48 Wheeled Cooler

YETI has become the household name when it comes to rugged coolers. The outdoors brand has impressed time and again with their durable, effective coolers purpose-built for adventures. Their latest offering is perhaps their best. The YETI Roadie 48 Wheeled Cooler sports a retractable handle, puncture-proof tires, excellent insulation, and…

By John A. Paradiso
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