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Holiday
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The Cool Material 2025 Holiday Gift Guides

From style and home goods to EDC and food and drink, we rounded up the coolest gifts of the year.

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partner
Looks Like a Teddy, Wears Like a Grizzly
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partner
The Watch That Proves Toughness Has Always Been a Kind of Elegance
Our Picks

Featured Stories

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Sports
The Best New Gear From Nike This Week

Pack your bags...

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How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

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Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
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Sports
The Best New Gear From Nike This Week

Pack your bags...

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Partner
Partner

Feeling the Burn

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Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Watches
The Best New and Upcoming Casio G-Shock Watches

Few watches achieve this kind of mass esteem, uniting budget-minded practicalists and luxury-loving sybarites.

By Karlton Miko Tyack
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Food
Forget the Powders, Unleash Your Inner Beast Mode With Bounce Pre-Workout Gummies

Beast Mode pre-workout gummies deliver explosive energy, focus, and endurance—perfect for heavy lifters. Save 25% + free shipping: COOL25.

By Cool Material
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Sports
The Best Gear for March Madness 2025

From vintage-inspired gear to performance-ready sportswear, we've found the best Nike releases for March Madness 2025.

By John A. Paradiso
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Drinks
5 Delicious Margarita Recipes to Welcome Warm Weather

It’s time to put the hot toddy ingredients back in the cabinet and whip out your favorite bottle of tequila.

By Kaitlyn Rosati
Potential Cover Photo_ (Photo_ Kaitlyn Rosati)
Travel
This Finnish City Deserves to Be Your Next Euro Trip

Finland's capital offers all the cosmopolitan pleasures of a modern city while retaining the charm and intimacy of a small village.

By Brett Braley
helsinki header