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Watches
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The Watch That Proves Toughness Has Always Been a Kind of Elegance

G-SHOCK didn’t just evolve into refinement. It’s been quietly building toward it from the start.

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Holiday
The Cool Material 2025 Holiday Gift Guides
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partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

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Sports
The Best New Gear From Nike This Week

Pack your bags...

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Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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1
Partner
Partner

Feeling the Burn

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Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Audio
Porsche Design Wireless Speakers

Rarely does a wireless Bluetooth speaker both sound beautiful and have commensurate aesthetics. The new Porsche Design Wireless speaker should deliver in both departments with its layered aluminum body, LED lighting, and a recessed bass-reflex port. The speaker has dual dome tweeters, wireless Qi charging capabilities, IPX4 water resistance, 10+…

By Amos Kwon
Porsche-Speaker-6
Misc
Omsom ‘IYKYK’ Salt, Pepper, and MSG Shaker Set

Omsom has quickly become one of our favorite food brands with pantry staples that add a ton of flavor to easy-to-cook meals. Omsom's flavor packs highlight Asian cuisine (some examples include Vietnamese, Korean, and Filipino) and help upgrade just about any dish. More recently, Omsom has shifted focus to not…

By John A. Paradiso
MSP-1
Misc
Mercedes-Benz League of Legends Virtual Concept Car

We can't say we totally get virtual concept cars, but they sure do suspend reality in the best of ways. Mercedes-Benz recently unveiled one for the ages with its Legends World Championship concept car. It has no name, but that's just fine because the execution speaks for itself. Because the…

By Amos Kwon
Virtual-2
Accessories
The 4 Boot Styles Every Guy Should Own

Boots are a staple. Dressed up or dressed down, there’s something about a boot that feels a little more put together and prepared than, say, a sneaker. And that goes for the best boots for fall, winter, spring, or, yes, even summer. That said, there are a lot of options…

By Brett Braley
4-Boot-Styles-Every-Guy-Should-Own-2
Features
Add to Bar Cart: Redemption Sur Lee Is a Rye Whiskey Unlike Any Other

Welcome to Add to Bar Cart, where Cool Material's writers and editors recommend the spirits that they're enjoying most right now. Redemption Whiskey has made a name for itself in the world of rye thanks to an accessible price point and big flavor that's perfect for cocktails. It doesn’t hurt…

By Nickolaus Hines
Airport,Check-in,Counters,With,Passengers