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Lifestyle
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WhistlePig’s The Boss Hog XII: Feather & Flame Is a Deliciously Unconventional Rye Whiskey

Another winning release in the exclusive Boss Hog lineup.

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Holiday
The Cool Material 2025 Holiday Gift Guides
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partner
The Watch That Proves Toughness Has Always Been a Kind of Elegance
Our Picks

Featured Stories

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Sports
The Best New Gear From Nike This Week

Pack your bags...

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partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

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partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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1
Partner
Partner

Feeling the Burn

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2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Entertainment
Every Millennial Horror Geek Should Own the ‘Army of Darkness’ Shout! Factory 4K Release

The most important detail anyone needs to know about Shout! Factory’s 4K steelbook treatment of Sam Raimi’s seminal 1992 horror-comedy masterpiece Army of Darkness is this: It’s the best home video release the movie has ever gotten, and possibly ever will get. Even if you’re merely a casual fan, you…

By Andy Crump
Army-Darkness-1
Clothing
It’s Time to Buy a Corduroy Suit. Here’s Why.

At some point in my early 20s, I started to really like the idea of owning a corduroy suit. Maybe it’s because I have a love for English aristocracy, or perhaps it’s because I studied English at uni, or maybe I was inspired by the style in Wes Anderson movies.…

By Brett Braley
Owning-a-Corduroy-Suit
What We're Buying
What We’re Buying: Vintage Flannel Shirts, Comfy Soccer Shorts, and More

Every week there are dozens of new and exciting pieces of gear. But are they actually worth buying? Trust the team at Cool Material to help you find the latest and greatest releases in a recurring column: What We’re Buying.

By John A. Paradiso
Flannel-Shirt-Feat
Fashion
Spinnaker Boettger Limited Edition

Bold colors are all the rage when it comes to watches these days, but it's not just the pricey luxury watch brands that are delivering an expansive pallete of dial hues these days. Microbrand Spinnaker just did a fresh take on its Boettger dive watch in a Limited Edition line…

By Amos Kwon
Spinnaker-Boettger-Limited-Edition-1
Misc
Ardbeg Hypernova

We love ourselves some smoky, peaty Ardbeg single malt, and now that fall is upon us it's all the more reason to imbibe in some of Islay's best. The distillery has just announced its new limited edition Hypernova, a super-peaty evolution of its Supernova series. At a high peat 170…

By Amos Kwon
Hypernova-2