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What We're Buying
These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans

These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans

Greyson's limited-edition collection brings old-school style and premium craftsmanship to 17 NFL teams.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
VESSEL Solved One of the Most Annoying Things About Your Golf Bag
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season
By Cool Material
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What We're Buying
The Secret to Perfectly Messy Hair
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

1
What We're Buying
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

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What We're Buying
The Secret to Perfectly Messy Hair

The perfect balance of polished and undone, without the crunch, grease, or obvious effort.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Fashion
Braun Men’s Analog

Watches with sixty-five hundred complications are great if you’re looking to take out a second mortgage on your home and eventually pass something down for generations to come. Committing that much money to something without a roof and a gas pedal has always been, well, complicated for us. We want…

By Cool Material Guest
Braun-Mens-Analog
Drinks
Razor Blade Bottle Opener

Old school razor blades have always looked cool, but functionally they’re no match for the Mach 17 or the Wahl in your bathroom right now. The Razor Blade Bottle Opener reclaims the cool by turning the design into a heavy duty stainless bottle opener. It’s only 1/16” thick, so it…

By Cool Material Guest
Razor-Blade-Bottle-Opene
Drinks
Anchor Bottle Opener

We don't know what it is about anchors, but they've infiltrated a lot of our style. We've got a CXXVI necklace with one hanging from it, we had our Zippo engraved with one and now we're popping bottles with one thanks to this Anchor Bottle Opener. The heavy-duty Anchor Bottle…

By Cool Material Guest
Anchor-Bottle-Opener
Entertainment
Subway Sketch Book

Defiling things with spray paint isn’t just a childhood pastime, it’s now officially art. Graffiti is great, but we’ve gotten to the point in our lives where we’re not as turned on by the threat of spending time behind bars. And that’s where this Subway Sketchbook comes in. Over 90…

By Cool Material Guest
Subway-Sketch-Book
Entertainment
Spy Deck Cards

The perfect deck of cards for all aspiring Jason Bourne’s, The Spy Deck will get you prepped for any covert op you happen to be planning. The 52-card deck features spy tactics, terms and tips on ciphering and deciphering codes. If you happen to be playing with some enemy poker…

By Cool Material Guest
Spy-Deck-Cards