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Watches
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Are These the Most Underrated Watches of the Year?

Citizen’s newest luxury collections set a new bar for everyday excellence.

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Holiday
The Cool Material 2025 Holiday Gift Guides
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partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

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Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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1
Partner
Partner

Feeling the Burn

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Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Link Roundups
The Best BBQ Sauces, A Guide to Collecting Your Dream Rolex, and Our Favorite Links of the Week

A cherry tomato pasta recipe, YETI's brand new flask, and more.

By John A. Paradiso
Cosmo-Yellow-IG
Clothing
Love Brand & Co. Makes the Chillest Father-Son Swimwear

Get Dad a pair of sustainably made swim shorts from Love Brand & Co.

By Cool Material
Love-Brand-&-Co.-Makes-the-Chillest-Father-Son-Swimwear
Fashion
5 New Products From Nike to Wear to the Gym ASAP

Nike's latest gym gear collection is here to refresh your workout wardrobe without breaking the bank

By Cool Material
pdp
Drinks
The Best Tennessee Whiskey Brands to Drink if You Like Jack Daniel’s

Jack may be the most famous name in whiskey around the world, but how many of these other brands in the Tennessee whiskey category do you know?

By Christopher Osburn
The-Best-Tennessee-Whiskey-Brands-to-Drink-if-You-Like-Jack-Daniel’s
Partner
We Found Our Summer Shirt

The Valencia Sweater Polo, crafted from a BCI Cotton/Linen blend, combines effortless, vintage-inspired style with rich textural details. This versatile piece, inspired by the casual summer wear that everyone has their eyes on right now, is perfect for any warm weather occasion.

By Cool Material
Q224_Studio Selects-153 Large