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Billboards have to be creative to steal your attention. Forget an ironic turn of phrase or some smart placement, Carlsberg went right for our hearts (and guts) with free beer. Yup, this poster, which when up in London this week, allowed passersby to stop for a pint. The billboard was created by advertising agency Fold7 and Mission Media, and it was overlooked by a security guard. In big, bold letters, it championed itself as “Probably the best poster in the world.” We can’t argue that.

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According to scientists smarter than us, 40% of men have low testosterone and male testosterone continues to drop 1% annually. Are you one of the 66 million men in the U.S. that is facing this problem?  You need to find out. That’s where Wellcore can help. Painless at-home blood collection (yes), painless at-home injections (yup), dedicated clinical team (thumbs up) and 100% at-home convenience (hell yes). This scientifically-backed hormone optimization program can improve strength, fat loss, bone density, libido, blood pressure, and mood. Best of all, use code COOLVIP to get a Wellcore At-Home Assessment Kit for just $19 ($180 off!) today.