Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

The ultra-innovative brand is making clothes for generations ahead, using remarkable materials and taking on climate change.

Our favorites for fall. Your shortcut to style.

The products our editors have been obsessed with in September 2026.

The smartest summer wardrobes aren't the biggest ones. They're the ones where every piece works with every other piece.

By Cool Material

Tailgates, bonfires, and kicking back with a cold one after a long day just got more stylish and functional for fall.

By Beau Hayhoe

The $800 Nodus Sector Deep Damascus combines 500-meter dive credentials with a one-of-a-kind Damascus steel bezel.

By Amos Kwon

Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.

By Beau Hayhoe

I spent some wrist time with the Ulysse Nardin Freak ONE Gold, a wonderfully strange feat of watchmaking with no dial, hands or crown.

By Beau Hayhoe