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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

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Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

Vibram Five Finger Men’s Classic

Protect your feet while enjoying the feeling of being barefoot. These are perfect for outdoor sports, allowing you to have the gripping power of your toes and still keep you covered. Before you know it, normal footwear will feel second best. Wear them whenever you want to be barefoot, but…

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The Man Can

Got a guy friend who needs a little groomin? Drop a subtle hint by giving him The Man Can. Sure, he might give you the finger at first...but he'll be thanking you later when the ladies are on him like ugly on an ape. The Man Can includes 1 Very…

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BALL Engineer Master II Diver TMT Watch

This is the must have watch for every active outdoorsman. Built for the roughest conditions, it can withstand temps from 40 below to well over 100 degrees Fahrenheit. It even has its own thermometer to give you an accurate temperature reading. The scratch resistant carbon coating will keep it looking…

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Belkin CushTop Notebook Stand

Protect your 2 most important assets from over-heating, your laptop and your lap! The comfortable padded stand will keep your notebook cool with no energy required. Its slip-in pocket provides storage for your power supply and mouse. Perfect for 15" laptop or flip it over and use it for a…

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Spy Optic Logan Sunglasses

Spy Optic has managed to design a pair of sunglasses that have just the right mix of sleek, surfer, blues, biker and cool. Wear these day or night, whatever suits your fancy. Offering 100% UV protection, your eyes will enjoy a safe environment in the sun, or from the neon…

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