Skip to Content
Gear & Tech
Travel
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe

Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

The Coolest Father’s Day Gifts of 2026 (New Products Added 5/19)
Fashion
The Coolest Father’s Day Gifts of 2026 (New Products Added 5/19)
By Cool Material
1
Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

By Beau Hayhoe
1
Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

By Cool Material
1
Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

By Cool Material
Fashion
TSOVET Watches

Influenced from industrial tools and motor gauges, TSOVET Time Instruments would be favorite of any steampunk fan. Thick Italian leather traps, large round faces, stainless steel and knurled crowns add to the unique style of these cool watches.

By Cool Material Guest
tsovet-watches
Fashion
Zirh Warrior Shower Gels

Now no one will be able to say that you don't smell like the Emperor of Rome, who happens to have a refreshing citrus aroma. Zirh Warrior shower gels are the manliest way to smell great while on your mighty conquests.

By Cool Material Guest
zirh-warrior-shower-gels
Fashion
LEXON Max Chrono

The LEXON Max Chrono Quartz analog chronograph features VD 53 Seiko movement and 3ATM water resistance. It has a steel case, chrome matt, rubber strap with leather lining are detailed with an orange second hand and indicator and orange and green stopwatch buttons. The hours are engraved under the lens…

By Cool Material Guest
lexon-max-chrono
Fashion
Gillette Art of Shaving Power Shaving Set

The hirsute gentlemen of the world will tell you the Gillette Fusion is a mean razor that can handle a rough mug. Now Gillette has teamed up with the luxury brand Art of Shaving to make the Fusion Chrome Collection, the perfect blend of form and function.

By Cool Material Guest
gillette-art-of-shaving
Fashion
Mastermind JAPAN X Core Skull Rings

Dark, beautiful, intense... no we're not talking about that girl you dated in college, we're talking about the Mastermind JAPAN X Core skull rings. Precious gems and powerful imagery make for a winning combination of punk rock style and luxury.

By Cool Material Guest
mastermind-skull-rings