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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

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Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

Fuelishness T-shirt

This shirt explains its message clearly without words—we're killing ourselves with oil dependency and it's time to stop. Available in white or black, but completely green—made from 100% organic cotton and recyclable through the Common Threads Recycling Program.

fuelishness-t-shirt
Hommage ShaveCare 6 Capsule Set

The Hommage ShaveCare 6 Capsule Set is probably the only thing that could get past the TSA that looks kinda like an ammunition box. This set comes with 6 shaving capsules including Shave Balm, Prime Pre Shave Oil, Perform Shave Cream and more. Each capsule features an airless pump for…

shavecare-set
Larry Italian Wool Shoe

Whoever said you have to give up comfort to have a nice pair of shoes was probably a woman. That's just not how we fellas do things. Look great in this comfortable, breathable low-cut boot with made from Italian wool. Men's Larry Shoe is available in charcoal or alpaca brown.

patagonia-larry-shoes
Zodiac ZMX Chronograph Watch

A watch should do more than just tell the time, it should reflect your style and fit practically into your daily life. The Zodiac ZMX Chronograph Watch is suited for a strong man who desires a sporty watch. It features a durable rubber strap, bold face with subtle detail encased…

zodiac-zmx-chronograph
Merell Barcelona Sneakers

Somehow these shoes manage to be both gritty and sophisticated. Made to last, the Merrell Barcelona Laceups are made from premium European full grain leather, vamp lining, natural crepe rand and a sticky rubber sole. These sneakers are good looking and long lasting, and with an Antimicrobial Cita-XY Aegis footbed,…

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