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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

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Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

Stewart/Stand Leather & Stainless Steel Wallet

Leather combined with ultra thin stainless steel makes this not only classy but incredibly compact men's wallet. Stainless steel sound like it would be rough on your pockets, but it's so finely woven that it feels silky smooth. The Stewart Stand Leather & Stainless Steel Wallet is available in black…

stewartstand-leather-wallet
Welder ‘3000’ Watch

Straying from the norm for oversized watches, the 3000 by Welder features a large beige face with a chunky stainless steel casing and choice of leather or rubber strap. The 2 and 4 stand out amongst the other details of the face, arranged in an interesting asymmetrical fashion. The Welder…

welder-3000-watch
Balla Powder

The name says it all. Balla Powder keeps your “soldiers” dry during the battle and smelling great when it’s time for war. The high-quality talcum powder does double duty on other areas of the body too, and now comes in three unique formulas, including “Tingle.” Just shake the powder into…

ballapowder
Shirts My Way

Avoid a trip to the tailor and that weird way he measures your inseam, and check out ShirtsMyWay.com instead. Choose your fabric, and cut of your color, cuffs, placket, buttons and any other preferences you have and get a shirt that's exactly the way you like it. Hell, get 10,…

shirts-my-way
The Douche Card

If ever there was a product that was long overdue, it's the Douche Card. Now it's incredibly simple to let someone know, Hey man, you're a douche. The douche card doesn't come with the ability to block a punch or run quickly, so use with care.

douch-cards