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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

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Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

Fresh Balls

You probably never asked your dad if he got that "not so fresh feeling" because guys just don't talk about that kind of stuff. But the makers of Fresh Balls make 2 really great points... we use deodorant on our pits and chicks have stuff for their stuff... so why…

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Barbour Beaufighter Jacket

Cold weather is like your mother-in-law—it's bitter, harsh and you never know when it's going to show up unexpectedly. The Barbour Beaufighter Jacket will at least help with the former (and perhaps Whiskey will help with the latter). Named after a WWII RAF fighter plane it's got a classic style…

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Muhammad Ali Luxury Robe

If you've ever felt compelled to emulate Muhammad Ali then take it from us that starting fights and shouting "I'm the greatest!" is not the way to go. Instead try something a little less violent and a whole lot more comfortable. The Muhammad Ali Luxury Robe makes you feel like…

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Recycled Cassette Tape Necktie

While there's no shortage of recycled gear or items that express a love for vintage audio players, there are none quite like the Recycled Cassette Tape Necktie. Made of 50% thread and 50% recorded audio cassette tape, these one of a kind ties actually play music... well sort of. Designers…

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ABC of Men’s Fashion

There's a line we must walk between looking sharp and making it seem effortless. English designer Sir Hardy Amies shares his secrets on dressing well without trying too hard. Published in 1964 ABC of Men's Fashion brings us back to classic men's style—all starting with the English suit. He also…

ABC-of-Mens-Fashion