Skip to Content

Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

The Rolex That Survived a Fighter Pilot Ejection The Rolex That Survived a Fighter Pilot Ejection
Fashion
The Rolex That Survived a Fighter Pilot Ejection

Bob’s Watches recently acquired a 1977 Rolex GMT-Master II from a U.S. Air Force Pilot with one heck of a story.

Buck Mason x Eddie Bauer Limited Edition Collection

Eddie Bauer, an iconic name in American outdoor heritage, has joined forces with the effortlessly cool Californian lifestyle brand, Buck Mason, in a collaboration that's set to redefine wardrobe essentials. Founded in 1920 by the legendary Eddie himself, the brand quickly became synonymous with rugged outdoor apparel. Now, Buck Mason,…

Mason-9
Reigning Champ x norda Limited Edition Collection

Reigning Champ and norda have joined forces to deliver a running kit that seamlessly marries style and substance. At the core of this collaboration is the norda 001 shoe, a limited edition iteration of norda's iconic silhouette. It boasts a sleek heather grey design that complements Reigning Champ's signature aesthetic.…

Norda-Run-7
Panerai Radiomir Officine PAM01385 Watch

Panerai's Radiomir Officine PAM01385 is a stunning homage to the brand's 1935 Radiomir prototype, and it's turning heads for all the right reasons. This limited edition timepiece marries vintage elegance with a touch of modern sophistication. Encased in a 45mm frame crowned with the iconic cone-shaped crown, the watch exudes…

Officine-5
The Power and History Behind Wearing a Signet Ring

While the conversations about “old money” and “stealth wealth” aesthetics have almost entirely focused on garments in recent years, the true telltale sign of dressing like a Rockefeller comes from the small details, like the jewelry that the one-percenters wear. Whether it’s a Blancpain watch on the wrist or a…

why-every-guy-should-own-a-signet-ring
Marlon Brando’s Rolex GMT-Master from ‘Apocalypse Now’ Is Heading to Auction

Marlon Brando's aura of enigma is well-known, but his love for wristwatches is a hidden gem. A Rolex GMT-Master Ref. 1675 from 1972, worn by the legend himself during the filming of Apocalypse Now, is heading to auction at Christie's. Despite initial resistance from the film's production, Brando insisted on…

Brando-Watch-5