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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide
By Cool Material
Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear
Fashion
Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear

The ultra-innovative brand is making clothes for generations ahead, using remarkable materials and taking on climate change.

By Beau Hayhoe
The Cool Material 2026 Fall Style Guide The Cool Material 2026 Fall Style Guide
Fashion
The Cool Material 2026 Fall Style Guide

Our favorites for fall. Your shortcut to style.

By Cool Material
1
Fashion
Black Book: 12 Products Our Editors Loved in September 2026

The products our editors have been obsessed with in September 2026.

By Cool Material
Fashion
Percival Teams Up With Classic Football Kits for 1-of-1 Vintage Soccer Jerseys

Percival's latest release adds a little bit of cheeky fun to vintage soccer jerseys.

By John A. Paradiso
Percival-1
Accessories
The Best Men’s Sandal Styles to Wear This Summer

By Brett Braley
Sandals-Feature
Fashion
Filson Is the Classic Workwear Brand Bringing Seattle to the World

The truth is, when the heritage is this strong, the primary mission is steadiness, preserving and expanding on the legacy of a brand that is practically a symbol of the city it calls home.

By Alex Frank
Clothing
Rothy’s Gives Back on Earth Day With a Generous Footwear Deal

Rothy's celebrated Earth Day by giving away a free pair of shoes in exchange for a plastic bottle.

By John A. Paradiso
rothy’s-lead
Fashion
It’s Here: Zenni’s 20th Anniversary Sale

Score big savings on eyewear during Zenni's week-long sale from 4/15 - 4/21. Simply use code BIRTHDAY24 at checkout and you'll be on your way to a fresh new look with a Buy One Pair, Get 25% off each Additional Pair deal.

By Cool Material