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Jameson Introduces St. Patrick’s Day Eve and Releases a Limited Edition Jacket

Jameson has launched a brand new holiday to celebrate St. Patrick's Day Eve in collaboration with SNL's Colin Jost and Michael Che.

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Leap Year may have swiped a day from our St. Patrick’s celebration, but fear not, Jameson is turning the tables with a fresh twist on the festivities. Teaming up with SNL’s Colin Jost and Michael Che, they’re flipping the calendar to introduce St. Patrick’s Eve on March 16th, promising a pre-party bash like no other.

But what’s a party without the right threads? Jameson, always one step ahead, has collaborated with Reed Art Department to craft a slick limited-edition streetwear piece. Priced at $150, this Jameson St. Patrick’s Eve jacket not only ensures you’re dressed to impress but also supports a good cause, with proceeds benefiting the Restaurant Workers’ Community Fund. Sporting a hidden pocket for your Jameson hip flask and adorned with signature patches, these exclusive drops happening every Tuesday leading up to the big day are sure to fly off the shelves faster than you can say, “Sláinte!”

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