One of Elon Musk’s many conquests is to solve the universal headache that is traffic. He plans on doing this via a series of tunnels that your car can drop down into before being hurled down the line. The Boring Company, as it’s so named, like all Musk ventures, is beyond bold, despite what the name might tell you. To help fund this costly mission, Musk has taking on the role of fashion designer. Okay, only a little. The Boring Company just launched a dad hat that’s fittingly basic. The company’s already sold 30,000 of them and that money is being funneled back into the business. That means buying a cap today might mean tomorrow you can forget the worries of the 405. Oh, and when Musk moves 50,000 of these bad boys, he plans on launching a Boring Company flamethrower. Yeah, so buy one, pronto, so we can see if he’s serious.
More Fashion
The Journey Collection Makes a Strong Case for Packing Less
The latest from Brixton is built for adventure.
The Italian Art of Dressing Well in the Heat
Luca Faloni’s summer collection makes a compelling case for dressing like an Italian all summer long.
Your One-Bag Weekend Getaway Packing Guide
Cover all the bases with versatile selections for your EDC, your outdoor kit, and some R&R afterwards.