Nooka is known for breaking as far away from traditional watch design as possible, and the Nooka Zub Zirc NP 20 watch is no exception. There’s a bit of a learning curve (okay, you might need a PhD to read it) since the time isn’t displayed with numbers or even hands. Filled in circles mark the hour and a progress bar marks the minutes. Now available in neon colors, the Zub Zirc Watch pushes the limits of bold modern design.