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The Trailer for Hercules Is Intense

The son of Zeus grabs his sword and returns to the big screen this summer, with Dwayne "The Rock" Johnson taking on the lead role. While we originally only thought that Irina Shayk would draw us to the theater to see it, after watching this trailer, our hopes have shot up.
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MeUndies Sale – 30% OFF SPONSORED

It's been dubbed the "world’s most comfortable" underwear, and priced at nearly half of its competitors ($16). After years of research and development and a "24 hour" stress test, MeUndies has created the perfect, contour fitting boxer brief that keeps its shape all day and never rides up. The first 500 Cool Material readers get 30% off orders larger than $75 when using code CM75. Not impressed? MeUndies offers a full refund and lets you even keep your first pair. Offer excludes packs and French Terry. ... check it out
$16 buy
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Tuesday Link Roundup

1 Marilyn Monroe by Philippe Halsman - Vanity Fair 2 The Definitive Ranking of Celebrity Sex Tapes - Guyism 3 Tod Seelie’s Prohibition-Inspired Photography - Cool Hunting 4 6 Niche Surf Magazines - Selectism 5 BASE Jumping Off One World Trade Center Gizmodo 6 6 Twitter Accounts That Will Find You ... continue reading
Related Items: Link Roundups, The Roundup.
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Tender Co. Brass S-Bend Key Hook

We could go on and on about the benefits of simplicity when it comes to design. We could even take a trip back and talk about the painstaking process of lost wax casting. But we're not going to do either one of those things because this brass s-bend keyhook from Tender Co. speaks for itself. Designed to sit flush with ... continue reading
$68 buy Related Items: Accessories, Gear, Tender Co..
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The Black Keys Just Released “Fever”

Ladies and gentlemen, the wait for new music from The Black Keys is finally over. It's been three years since El Camino, and if the new track "Fever" is any indication, the wait for the full album Turn Blue will have been well worth it.
$ buy Related Items: Movies, Videos.
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Inside: GQ x Northern Grade Pop-Up Shop

Northern Grade - the name in men's pop-up shops - recently teamed up with the style mavens over at GQ to host a shop filled with limited-edition gear, some kickass brands, and lots more over in Brooklyn. We perused the goods so you could check out what it was like. You can even snag a small selection of the products ... continue reading
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Sriracha Pringles Are The Reason To Go To Walmart

Well, grab your keys, you're going to Walmart. Pringles recently teamed up with the chain to release an exclusive flavor of their chips that you can only get in stores. That flavor ... Sriracha. You'll have to check the Walmart site to track down the store nearest you that has them, but they'll be worth the trek. No ... continue reading
$TBD buy Related Items: Food, Home.
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Breaking Bad Blueprints

Few shows have left such huge hole in our lives after they ended as Breaking Bad did. If you aren't fully over the show yet, we'd recommend looking away because these prints will make you miss it even more. Inspired by real vintage patent drawings and illustrations, these Breaking Bad Blueprints detail memorable objects ... continue reading
$160+ buy Related Items: Art, Home.
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The HotTug Is The Mobile Hot Tub of Your Dreams

Don't you hate relaxing in your hot tub and having the same scenery to look at every single day. Well, Robin Leach, your prayers have been answered. The HotTug is your new mobile hot tub. It's the world's first wood-fired hot tub that you can sail around in or tug along. The built-in electric motor is quiet enough ... continue reading
$21000+ buy Related Items: Bath, Rides.
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Skratch Beautifully Pinstripes Bike Helmets In Minutes

Using nothing more than surgeon level steadiness, laser precision and a brush, Skratch can pinstripe a bike helmet in just about 10 minutes. Even if we had infinite time and prep--he freestyles everything--our final product wouldn't look anywhere as good. Prepare to be blown away.
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Ministry of Supply Apollo 2 Dress Shirt SPONSORED

Wearing a dress shirt doesn’t have to be stuffy and uncomfortable. With the NASA-inspired Apollo dress shirt from Ministry of Supply, you’ll feel comfortable whether you’re at the office, riding your bike, or hitting the bar. This shirt regulates temperature and wicks away sweat while providing enough stretch so you never feel constricted. It’s the dress shirt designed for active guys. ... check it out
$98 buy