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Ditch Your Smartphone for the Heineken x Bodega Boring Phone

Heineken has teamed up with Boston-based Bodega for a limited-edition piece of retro tech.


If you’re tired of your smartphone dominating every moment of your life, Heineken and Bodega have the antidote. Meet the Boring Phone, a limited-edition flip-style device designed to give you a break from the constant digital noise. This collaboration with Boston-based Bodega delivers a throwback experience with a transparent casing, customizable holographic stickers, and a minimalist feature set that harks back to simpler times. Forget about social media and endless apps—this phone is all about calls, texts, and a nostalgic game of Snake. With its 2.8-inch QVGA display, headphone jack, and a camera that harkens back to the early days of mobile photography (a whopping 0.3-megapixels!), the Boring Phone isn’t aiming to compete with the latest tech—it’s offering something refreshingly different.

Only 5,000 of these retro-inspired devices are up for grabs, making them a rare find for those looking to disconnect a bit. If you’re lucky enough to snag one through Heineken’s promotions, you’ll enjoy up to a week of standby battery life and the freedom to focus on what matters most in the moment. And don’t worry if you miss out—the Boring App, arriving in June, promises to bring a touch of the Boring Phone’s simplicity to any device. So, if you’re ready to reclaim some analog charm in a digital world, keep an eye out for your chance to win a Boring Phone and experience a slower, more intentional way of staying connected.

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