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Nike isn’t resting on its Air laurels. Responding to their loyal runner base desperately in need of improved cushioning, the Swoosh brand has emerged with their latest effort to reduce the shock of impact. The result is Joyride technology that looks a lot like a miniaturized and encased ball pit. Each shoe contains over 10,000 colored foam beads in the Conforming Cushioning System that respond to impact by shaping around the runner’s foot and also enhances forward propulsion. The brilliant and almost simple idea delivers a virtually customized cushioning experience by conforming to both heel and forefoot impact. Cushioning is improved 14% over the iconic Air Zoom Pegasus model, just as an example, and runners should notice the difference immediately. The upper is lightweight and breathable Flyknit fabric, and the initial colorway is White/Platinum Tint/Bright Mango/Racer Blue with the bright beads peeking through the translucent sole.

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