Why should Amazon and Google have all the fun when it comes to virtual assistants at your beck and call? Jim Beam has just unveiled “JIM,” a virtual assistant for your home that only has one function: pour you bourbon. Yup, JIM is the world’s first smart decanter, and it’s actually voiced by Fred Noe, Jim Beam’s 7th generation master distiller. While you’ll only receive snarky responses if you ask about the weather or help with hailing an Uber, you will get a shot of booze should you ask nicely. Just to be clear, this isn’t a joke; you can order JIM for $35 while supplies last. Then let your new assistant get you wrecked.
Jim Beam Made a Voice Assistant That Pours Bourbon
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