If you’re looking for a new intriguing coffee table book, pick up a copy of Logo Beginnings. This book from renowned publisher Taschen takes a look at the history of iconic corporate logos. Author Jens Müller has examined historical trademark registers and design publications and has found more than 6,000 logos from the mid-19th century to 1940. This collection showcases modern trademarks and sheds light on early versions of famous logos from brands like Shell, Paramount, NBC, and more. For graphic design fans, this is a must-buy.