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If you’re anything like us, you probably spend way too much time nerding out about fonts and their use in design. Italian designer Emanuele Abrate is one of those people, too. For Logofonts, a recent project of his, he researched logos and font selections for some of the most famous brands in the world and swapped out the brand name for the font used. Nike becomes Futura. YouTube becomes AlternateGothic. Starbucks becomes Freight Sans Black. Red Bull becomes Futura BQ. You get the idea. The curious thing about each one of his creations is the fact that all the logos are so ingrained in our brains that we don’t even realize the brand names have been swapped out for the font names. See if you can figure all of them out.

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There are few watches with as storied a legacy as the G-SHOCK. Originally released in 1983, the Shock Resistant and 200M Water Resistant watch has remained relevant to this day. It just got even better with the release of the first full-metal addition to the continually evolving 2100 line. This model retains the original streamlined, minimalist design while being even more sleek, durable and feature-packed. With Tough Solar Power, Smartphone Link and Super Illuminator, it’s an analog watch built for the digital age. The G-SHOCK GBD2100 is available in silver, black IP and Bronze IP colorways, so there’s a stylish version for every occasion.