There are three things an athlete needs to succeed: talent, strippers and speed. Kenny Powers, the MFCEO of K-Swiss, created the world’s must advanced running shoe, Blades, with the help of cheetahs, ballistic missiles and Bruce Lee. They’re “like a spring loaded shotgun for your feet parts.” Learn more about Powers creative process with this video.

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Ah, the waffle weave. Looks cool, feels great, reminds us of toasted Eggos. You’ve seen them before–probably in a fancy store or hotel–but Parachute’s brand new Waffle Towels are different. They’re spun using innovative Aerocotton Technology, which basically means they’ll be dry by the time your significant other finally gets out of the shower and realizes you stole their towel. Parachute’s Waffle Towels come in two sizes and two neutral colors. Plus, their 100% cotton construction means they start soft and only get softer with time. Even Kevin McCallister would approve.