So many of the products we find are simple in premise. We see them and think, “Dammit, why didn’t we think of a portable computer so we could swim in gold coins?” Then it quickly dawns on us, even if we had that brilliant flash in our skulls, we wouldn’t have a clue how to begin making it. Then we stumble across something like Amplifiear and it pisses us off even more. It’s so simple and so necessary and we want to whine like 5-year-olds because we didn’t come up with it. All you do is clip the little saucer to your iPad and all of a sudden that rear-facing speaker no longer sounds like the muffled garbles of people talking when you’re wasted. By redirecting the sound forward, watching movies, listening to music or checking out clips of people texting and walking into bears no longer puts a strain on your hearing.