The Elements of F*cking Style: A Helpful Parody

The Elements of F*cking Style: A Helpful Parody

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Writing is kind of big deal around these parts. Without words, Cool Material would just be a series of pretty pictures and we wouldn’t get to make comments about everything from cufflinks to copious amounts of booze. Honestly, it’s also kind of a pain in the ass. Is it your? You’re? You are? Their? There? And what the hell is pronoun, anyway? Screw MLA and the Chicago Manual of Style, all you need is The Elements of F*cking Style: A Helpful Parody. With valuable sections like: “A colon is more than an organ that gets cancer” and “Words your bound to f*ck up,” The Elements of F*cking Style will help you put the fun back in fundamental understanding of the English language. All we can say is, it’s about f*cking time someone made this stuff interesting.

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Make 2017 the year you stop relying on your phone for so damn much. A reasonable first step, we think, is picking up a new watch—and, boy, are you in luck. From now until Tuesday at 1 p.m. EST, every single watch in the Cool Material Shop is on sale. Yup, drop a new timepiece on your wrist and save up to 32% in the process. As always, everything is subject to availability, so hit up the shop now and snag your favorite before it’s gone.

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