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The American dream has evolved quite a bit since the proliferation of the Internet, but the fundamentals have stayed the same. The top of the list for us has always been owning a business. Windfalls like money and time (never seems to be enough of either) are great, but actually doing some good has always been a part of our list. Blake Mycoskie from Toms found a way to make shoes and glasses (both of which we love) and still help out kids in need. Then he wrote a book about his experiences, as well as those of many other do-good entrepreneurs, and how to succeed without forgetting that the bottom line isn’t just about dollars and cents. This is that book. It’s the stories, ideas and practical tips (read: helpful kick in the pants) you need to get your project off the ground.

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PARTNER

Your morning routine is begging for Parachute’s towels. What makes them different? Well, Parachute uses an innovative process called Aerocotton Technology, which blows air through the cotton fibers as they’re spun. That means extra fluffy towels that dry quickly. Plus, the towels are made exclusively from premium long-staple Egyptian cotton, which is the best around. Soft, absorbent, and quick-drying—Parachute’s towels offer everything you want. Your new favorite part of a long, hot shower? Drying off.