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bottleLoft Hangs Your Beverages In Your Fridge

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The idea is so simple it’s absolutely freaking brilliant: hang your bottles on the roof of your refrigerator using magnets. Between pizza boxes, bottled beverages and leftovers in tupperware containers, everyone has unused space in their fridge that’s just waiting to help you make more cold ones. Using custom neodymium magnets that can hold up to 4.8lbs (a standard 12oz beverage weighs 1.2lbs), custom steel focus cups (to direct the strength), a custom plastic rail and 3M adhesive strips, Brian Conti of Strong Like Bull has created the perfect space saving solution for chilling any beverage with a metal cap. Same fridge, more cold beer. What’s not to love?

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The Ridge is a modern, slim, front pocket wallet, made to declutter the modern lifestyle. The main compartment is an expandable card holder, for any and all forms of plastic payment and identification. Attached to that is your choice of a money clip or cash strap for when old fashioned paper money is your best option. Being on the smaller, compact side means the Ridge doesn’t encourage the typical flotsam and jetsam acquisition of the traditional leather bi-fold, with its faded receipts and unnecessary cards. The Ridge re-evaluates your everyday carry and gets rid of the bulk.

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