Nooka watches are great and all, but it can be hard to commit to just one bright, rubbery time piece when you have so many options to choose from. If it was a grail watch, you could just change the strap out for different leathers, bracelets or NATO bands without too much effort. That’s finally possible with Nooka’s fabulous rubber creations with the Zub 40. The face of the watch displays time in the stereotypically unusual Nooka way with bars, numbers and digital dots. The big difference with this Nooka is the interchangeable straps. Now you can finally take your bright green face Nooka and strap it on with black, or red, or gray or white.
More Watches
The American Watchmaker Rebuilding a Lost Craft
Weiss Watch Co. is doing things a bit (or quite a lot) differently with its remarkable USA-made timepieces.
The Best Tank Watches For Men Are Wearable History for Your Wrist
The retro style and its “hip to be square” ethos add distinguished flair to your timepiece rotation.
Black Book: 13 Products Our Editors Loved in June 2026
The products our editors have been obsessed with in June 2026.