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Call it rose-tinted nostalgia or a serious appreciation for a bygone era, but the mid- to late-nineteenth-century produced some stunning design work. Particularly when it came to homegoods. Plastic, vibrant, distinctive, and colorful these objects have had a significant impact on interior decor. Soft Electronics, an upcoming art book published and edited by gestalten & Jaro Gielens, collects these consumer products and highlights the trends that would come to shape the design world.

“The fascinating world of product design that emerged between the 1960s and 1980s symbolized the birth of a new age in human behavior. From coffee grinders to electric knives to blow-dryers, each home appliance was intended to help in the daily household routines—but they were also masterpieces of style.”

Soft Electronics will be available as a hardcover coffee table book with 256 pages of full-color photography and conversations on this era of product design. The book will be available for purchase on May 10th.


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