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Unless you’re Batman, belts don’t just have to be about utility. They should, at the very least, be capable of holding your pants up above your ass, but that doesn’t mean they have to sacrifice form for function. Taking a page out of the Apple book of design, Helm has created a plethora of belts that all share similar DNA, but are available in a number of trims and colors. And just like your three generations of iPhones, four generations of iPods and two generations of iPads, you’re going to want every one of them. With sixteen different styles (buckles, leathers, colors), there are more than enough options to keep you looking good at work, play and any other time you actually want to keep your pants where they belong.

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PARTNER

Your morning routine is begging for Parachute’s towels. What makes them different? Well, Parachute uses an innovative process called Aerocotton Technology, which blows air through the cotton fibers as they’re spun. That means extra fluffy towels that dry quickly. Plus, the towels are made exclusively from premium long-staple Egyptian cotton, which is the best around. Soft, absorbent, and quick-drying—Parachute’s towels offer everything you want. Your new favorite part of a long, hot shower? Drying off.