GE has a new line of smart lightbulbs called Link. They could have done some boring advertising spots about your interconnected smarthome, but instead they got Jeff Goldblum to be hilarious, bizarre and slightly creepy as “Famous Person” Terry Quattro. We’ve never wanted to buy lightbulbs more than we do right now. Check out the video.

Proof Rover Pant

What do you get when you combine work utility, incredible durability and a stylish silhouette? In the case of a vehicle, it’s the classic Rover. In the case of a pant it’s also a Rover. Proof’s Rover Pant shares a name with one of the most iconic all-terrain vehicles of all time for that very reason. When you factor in modern upgrades like the gusseted crotch, Sorbtek-infused breathable canvas and a pigment dye that wears in like raw denim with the classic tailored fit, you get a pair of pants that can handle anything. Get yours from Huckberry today.