Acclaimed style photographer Scott Schuman, otherwise known as The Sartorialist, has become an icon in the fashion world. His new book titled The Sartorialist: MAN: Inspiration Every Man Wants, Education Every Man Needs is all about combining behind-the-scenes photography of modern men’s style along with directives on finding your own way through the morass of fashion today in order to develop a personal sense of style. Less about hardcore rules and more about principles of style, the book is a compendium of photos, deep style education, and even the depths of apparel care. It’s also not just about dramatic style but the devil that’s in the details such as accessories, staple items, and even dressing for your body type. After perusing the 300 pages within, perhaps you might become a style icon, yourself.