• Poseidon-5
  • Poseidon-4
  • Poseidon-3
  • Poseidon-2
  • Poseidon-1

Swiss microbrand Synchron is back with a watch that’s made for cold water diving. The Poseidon Ice Diver mimics the shape of the ’70s Doxa-inspired Synchron Military watch. The Poseidon comes from Synchron’s work with Sweden-based dive gear company, Poseidon Diving Systems. The dial gets Synchron’s famous blocky markers, this time in old radium lume and black. The big yellow sword minute hand pops nicely against the dial, as does the Poseidon logo. The 316L brushed stainless steel case measures 42mm in diameter x 45mm fro lug-to-lug x 14mm thick. Power comes from a La Joux-Perret G100 mechanical automatic with 68 hours of power reserve. It also benefits from shock protection, which should bode well for run-ins with ice. The watched comes with a grey Isofrane strap that’s dive-ready and perfectly mated to the Poseidon. Only 1,000 pieces will be made, and they’ve already been sold out in pre-order.


According to scientists smarter than us, 40% of men have low testosterone and male testosterone continues to drop 1% annually. Are you one of the 66 million men in the U.S. that is facing this problem?  You need to find out. That’s where Wellcore can help. Painless at-home blood collection (yes), painless at-home injections (yup), dedicated clinical team (thumbs up) and 100% at-home convenience (hell yes). This scientifically-backed hormone optimization program can improve strength, fat loss, bone density, libido, blood pressure, and mood. Best of all, use code COOLVIP to get a Wellcore At-Home Assessment Kit for just $19 ($180 off!) today.