Revtown Jeans Will Change the Way You Think About Denim

Partner:

Revtown’s founding team spent years in athletic apparel. As former executives at Under Armour, they created some of the most innovative fabrics and products. This experience sparked an idea: What if they applied the ethos of performance apparel—comfort, function and durability—to denim? After years of R&D, the team did just that and created some amazing jeans. They partnered with master denim craftsmen to dream up a fabric that would stretch but recovery perfectly, and move with you but look flattering at all times. Revtown’s Decade Denim was born. Your life just got a whole lot more comfortable.

PARTNER

When You Want a Pair of Pants Built as Tough as Your Favorite Adventure Vehicle, Proof Is the Only Option

Yes, you read that correctly, and no, we don’t invoke the Land Rover without absolute certainty our claims will be delivered on. Whether you opt for the straight or slim option, each pair of pants in the Proof Rover Collection calls upon the name of a certain all-terrain vehicle for a reason–they’re durable, comfortable and capable of handling any obstacle in their way–all while looking damn good in the process. They feel like sweats, they age like raw denim and they’re as durable as the most classic work pants. When you want to check all the boxes–with all of the color options–you need to buy Proof Rover Pants today.