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New Balance newSKY

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New Balance newSKY

Being environmentally conscious doesn’t necessarily mean ending up with a product like the Smart Car that is—be honest—heinous looking. New Balance went back to the drawing board with their new line of newSKY shoes and ended up with a shoe made up of fabric constructed of 95% recycled PET plastic bottles. The recycled bottles are spun into fabric that eventually ends up as the upper of the shoe and the laces. In order to stick with a solid profile and a shoe that’s comfy, they took out all the extraneous stuff and what’s left is one of the most minimalistic, beautiful pairs of kicks we’ve seen in a while. Available with a gray upper and red, white or black accents, this is one case where less really is more.

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