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25 years ago, two “boostin’ posses” bound and determined to have the latest and greatest from Polo joined forces to become the Lo (as in short for Polo) Lifes; Bury Me With the Lo On tells the story. The culmination of five years of work between Lo Life founder Thirstin Howl III (yes, it’s based off the Gilligan’s Island character) and photographer Tom Gould, Bury Me With the Lo On features everything from recent portraits and unseen archival pictures to words from Polo collectors and Lo Life players. Ralph Lauren probably never thought his clothing would inspire a group of kids from ’80s Brooklyn to give birth to a worldwide movement and influence mainstream rap culture, but that’s just one more reason why this limited first edition release of Bury Me With the Lo On is so fascinating.
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If you’re anything like us, you perpetually suffer from inbox overload. If we’re only reading one email a day, it’s going to be SHIFT. SHIFT is for guys who are not afraid of change. Guys that understand small things can make a difference. Guys that are willing to question what they think. It’s for guys just like you. Two times a week, SHIFT delivers content around the mind, body and movement–along with some appropriate eye candy–direct to your inbox. Their goal is to remind all of us that every man should give a SHIFT.