This year, instead of skipping Thanksgiving to sit outside of a big box store for hours on end just to save twenty bucks on a flat screen while alienating your family in the process, allow us to make your Black Friday a pleasurable and successful one. We’re knocking off up to 60% on select products in the Cool Material Shop. How much gear is on sale? Damn near all of it. You can save on pocket knives. You can save on watches. You can save on clever gifts you won’t find at any chain store. Pick yourself up a new bottle opener and get a pair of whiskey tumblers for your old man. Finish the bulk of your list in one fell swoop. The Black Friday Sale runs until 6 pm EST on Sunday. That said, items will sell out, so maybe act like the first person in line at the mall and hop to it.


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