Asobu-Frosty-Beer-2-Go

Warm beer is what you settle for when you’re 22, it’s 3 am, and you’re already bleary from the previous brews you just tied on outside on a hot summer night. Then, there’s the tacky foam koozy that keeps beer cool for maybe 30 minutes in summer temps which is practically no solution at all and makes you look a bit desperate. The enjoyment level drops quickly, kinda like making out with a beautiful girl who also has rabid halitosis. The Asobu Frosty Beer 2 Go is like a Skunkworks project for adult beverages. Its double-wall insulation construction keeps beer deliciously chilly much longer and even transforms for both 12 oz bottle and cans. It also happens to conceal that bottle of Seagram’s Escapes you snuck in. Just don’t let somebody borrow the top-mounted bottle opener, the coolest part of all.

Shift-Infeed

If you’re anything like us, you perpetually suffer from inbox overload. If we’re only reading one email a day, it’s going to be SHIFT. SHIFT is for guys who are not afraid of change. Guys that understand small things can make a difference. Guys that are willing to question what they think. It’s for guys just like you. Two times a week, SHIFT delivers content around the mind, body and movement–along with some appropriate eye candy–direct to your inbox. Their goal is to remind all of us that every man should give a SHIFT.