Style

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The new year is all about a fresh start. Get off the couch and head to the gym. Swap pizza for something healthier. Ditch your beat-up jeans for some fresh denim from Revtown. Revtown is a startup on a mission to revitalize the tried-and-true denim you love by applying their years of experience in performance apparel to make jeans as comfortable as athletic clothes. Their premium, performance jeans combine that comfort with timeless style and a killer price, so picking up a pair for the new you is a no-brainer.
GS-TP-Fried-Eggs-Watch

Independent watchmakers have been innovating on everything from dial designs, material and band construction and overall construction for as long as Cool Material has been reporting on them. Plenty of those watches have ended up…

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Fear of God brand founder Jerry Lorenzo started his retail experience working the stock room at Diesel, but now he’s an urban fashion icon whose clean and oversized apparel and cutting-edge fashion sneakers sometimes command…

Neil-Armstrong-Boot-Prototype

An insane amount of planning was done before Apollo 11 embarked on its mission to the moon. This included everything from the obvious landing itself right on down to the gear the astronauts would wear.…