Ken Block in Russia

What happens when you put marketing whiz Ken Block behind the wheel of a Ford Rally car on a Russian ski slope? One helluva joyride it looks like. Block, who is also a professional rally driver, partnered with GoPro in his latest video production pitting himself against a slew of GoPro HD Hero 2 cameras. In a rally car. On a ski slope. While people are skiing. Check it out here.

Arcadia Power Gives Everyone Access to Clean Energy, For Free Arcadia Power Gives Everyone Access to Clean Energy, For Free
Arcadia Power Gives Everyone Access to Clean Energy, For Free PARTNER

Making the switch to clean energy sounds great but kind of overwhelming. Where do you even begin? Arcadia Power lets you tap clean energy from U.S. wind farms in just 3 minutes. Yup, you can start cutting back on fossil fuels that pollute the environment before your show comes back from commercials. You’ll gain access to a modern energy dashboard that allows you to track your energy usage and impact. Best of all, it’s completely free. This is a no-brainer. And as a Cool Material reader, you’ll even save $5 off your next energy bill.

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