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Five Four Makes Style Easy

Five Four Makes Style Easy

Dressing well is an investment of money and time—or, at least it was before Five Four came around. Five Four is a men’s lifestyle brand whose mission is to make style easy and accessible. They do that by curating a monthly package based on your style profile and deliver 3-4 new items to rotate into your wardrobe. Plus, when you sign up today, you can save 50% on your first package with code COOLMATERIAL. Time saved. Money saved. Check out Five Four today and discover how easy it can be to keep your style on point.

Jameson's 2016 St. Patrick's Day Bottle

Jameson's 2016 St. Patrick's Day Bottle

Outside of Guinness, no beverage screams St. Paddy's Day like Jameson. To celebrate that fact, the brand teams up with an artist every March to design a limited edition bottle, which looks good enough to display after you've sucked it dry. This year's bottle comes courtesy of J...

Jack Daniel's Unveils Single Barrel Rye

Jack Daniel's Unveils Single Barrel Rye

JD fans with a penchant for spice, it's time to rejoice. The third offering in the Single Barrel Collection from Jack Daniel's is a rye that's very much grain-forward. With a grain bill composed of 70% rye, Jack Daniel's Single Barrel Rye is little like your standard Jack, and it...

How to Make Bourbon-Flavored Toothpicks

How to Make Bourbon-Flavored Toothpicks

The most satisfaction you get from a standard toothpick comes when you remove that one stuck chunk of steak from your far molars. Don't get us wrong—it's a glorious feeling, but these toothpicks will deliver far more satisfaction. Not only will they make quick work of rib nig...

High West Yippee Ki-Yay Rye Whiskey

High West Yippee Ki-Yay Rye Whiskey

Located at exactly 7,000 feet in the Wasatch Range of the Rocky Mountains in Old Town Park City, Utah, High West Distillery and Saloon is the world's only ski-in distillery and gastro-saloon. Started by one man with a passion to make a great Rocky Mountain whiskey, proprietor and...