Ingmar Beer is the greatest name any mother has ever given her son. But Beer is more than just a fantastic surname, he's a damned artisan. The former airplane mechanic turned his very talented hands, and eyes, to the traditional Alaia surfboards used by the ancient Hawaiians. Individually handcrafted out of paulownia ... continue reading
Surfing has always been a great lesson in earning your own rewards. You exert yourself paddling out and waiting until the right wave comes and then you enjoy it. The thing is, we don't always want a lesson, sometimes we just want a reward. In those instances, there's WaveJet. With WaveJet, you'll basically be taxiing ... continue reading
We've been adding new items to our shop on a weekly basis for a while now, and this week is your chance to save on all of them. Head over to the shop, enter your email into the pop-up, and you'll save 15% off sitewide! Snag a new watch, pocket knife, machined pen, or any of the other goods that line our virtual shelves. Hurry up, sale ends Monday, Oct. 6. ... check it out
How It's Made shows are the male equivalent of Food Network (to be fair, we watch that with rapt attention too). The process of creation has always been something we've found interesting, and even if we've never been much good at surfing, we want to try again after seeing the process a board goes through to get made.
If you're a surfer, you likely ride on a polyurethane or polystyrene core board. It'll come as no surprise that these boards break. When they do, that polyurethane or polystyrene core ends up in a landfill (a board in two pieces isn't exactly useful in the water), and thus begins it's biodegrading. Except that doesn't ... continue reading