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When a company describes themselves as a multi-hundred dollar one, you absolutely need to purchase whatever it is they’re selling. Go directly to Casual Industrees site, select your favorite Seattle-bred design, and add to cart. If you need more reasons to shop, the brotherly operation is run out of a a garage, which houses a screen printing press, orders are filled in the basement, and every room is an office (excluding the bathrooms).

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Ah, the waffle weave. Looks cool, feels great, reminds us of toasted Eggos. You’ve seen them before–probably in a fancy store or hotel–but Parachute’s brand new Waffle Towels are different. They’re spun using innovative Aerocotton Technology, which basically means they’ll be dry by the time your significant other finally gets out of the shower and realizes you stole their towel. Parachute’s Waffle Towels come in two sizes and two neutral colors. Plus, their 100% cotton construction means they start soft and only get softer with time. Even Kevin McCallister would approve.